Kelkar Law Firm PLLC

Call Directions Website Contact the business

Kelkar Law Firm PLLC Helping businesses secure their brand identity - trademark applications

09/22/2026

Choosing your business name

09/07/2026

🏈 It’s football season, so NIL is everywhere — but name, image, and likeness rights apply to more than athletes. Dancers, musicians, gamers, creators — if your kid has a following, this is for you too. Link in bio.

09/01/2026
08/30/2026

Dupe culture isn’t going anywhere — and it’s not automatically illegal. The line is confusion: does the product make people think it came from the original brand? That’s the test.
If you’re building a brand (or worried someone’s copying yours), this is exactly the kind of question trademark counsel exists to answer. Protect your brand. Build a legacy.

08/28/2026

Current Popular Trademark Cases to Watch

Buc-ee’s vs. Everyone With a Cartoon Animal Logo
Buc-ee’s is on a beaver-branding crusade, suing Beaver’s Mini Mart, Mickey’s (a moose, somehow too close to a beaver), Nomnom, and Teddy’s Market — who clapped back, calling Buc-ee’s a “trademark bully.” Some rivals settled; Teddy’s is digging in. Moral of the story: don’t name your gas station mascot anything with a hat and a big smile if there’s a 175-foot beaver empire nearby.

Van Leeuwen v. Rebel Creamery: The $23.8M Pastel Problem
A judge ruled Rebel Creamery copied Van Leeuwen’s minimalist pastel pints right down to the cursive font — to the tune of $23.8 million in disgorged profits. Rebel has since filed for bankruptcy while appealing. Turns out “inspired by” and “identical packaging” are not the same legal defense, and courts noticed.

Netflix’s KPop Demon Hunters Meets an Actual Demon Hunter
Christian metal band Demon Hunter is suing Netflix, claiming its blockbuster “KPop Demon Hunters” — now headed to arenas — is causing real confusion (a fan reportedly bought $500 tickets to the wrong “Demon Hunters” show). Netflix says the claims are “without merit.” Proof that even an Oscar-winning franchise can’t outrun 25 years of trademark rights and a very unlucky name overlap.

07/31/2026
Join me for a free informative webinar about trademarks on June 16th.Should I register my TRADEMARK?
05/27/2026

Join me for a free informative webinar about trademarks on June 16th.

Should I register my TRADEMARK?

Thinking about your brand? Join us online to find out why registering your trademark is a smart move!

Address

14422 Shoreside Way Suite 110133
Winter Garden, FL
34787

Alerts

Be the first to know and let us send you an email when Kelkar Law Firm PLLC posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Kelkar Law Firm PLLC:

Shortcuts

Share

Category