05/07/2026
If you feel like you're doing a lot but not seeing results, you're not alone.
John Jantsch breaks down 6 trends that will shape 2026. And the biggest insight? We don't need more activity. We need more clarity.
Here's what stood out to me.
First, treat your Google Business Profile as a content hub. Update it every week. It's not just a listing anymore.
Second, share authentic behind-the-scenes content. People want realness, not polish.
Third, go offline. Plan one unexpected event each quarter. Those personal moments create talk that ads can't buy.
Fourth, look at your customer journey for retention opportunities. Don't just chase new customers.
Fifth, partner with niche creators. Find 3-5 who align with your audience and build genuine relationships.
Sixth, create content that answers real customer questions. Stop playing the algorithm game.
Which of these trends resonates with you most? I'd love to hear your thoughts in the comments.
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