Lead Juice

10/25/2019

If you are currently advertising on Facebook, this is a need to know.

If your in real estate, than this has most likely already impacted you. If you need help getting back on track, feel free to connect. It’s what we do.

On the menu in Washington, DC, today: Mark Zuckerberg, served skewered and moderately grilled by House reps during a hearing on Facebook’s impact on the financial services and housing sectors. Most of the questions he faced were skeptical queries about the potential pitfalls of Facebook’s attemp...

10/16/2019

This is why your marketing strategies are more important than the platforms you put them on.

Facebook is still a great source of on-demand Real Estate leads, but how you speak to your audiences is far more important.

Marketing to Millennials? It’s Time to Divest From Facebook Ads By Ben Mizes - October 15, 2019 0 20 views Tweet Credit:fizkes https://www.shutterstock.com/g/fizkes The conventional wisdom is that Millennials and Generation Z are earnest, open, and optimistic, and that may be true to some extent. ...

09/29/2019

How will this affect your Ad strategy? Social proof is important and helps sell the click.

Video becomes a more powerful tool, if this takes affect in the US as well.

It will make the number of likes, reactions and views posts get private.

09/26/2019

What is our clients experience you ask?

It looks just like this 😁

09/03/2019

Are you building an inventory of client testimonial videos, and Google Reviews?

Likes are the social proof (currency) that prospects first see on Facebook.

This could have a tremendous impact on your campaigns.

It looks like Instagram might not be the only social media site ditching likes as Facebook says they might also get rid of like counts in the News Feed.

07/22/2019

That moment when your open house 🏡 campaign crushes it, and your Realtor client sells a million dollar listing.

07/19/2019

With 3.2 Billion users, if you’re not leveraging Facebook, and marketing to your ideal customers, you’re missing out.

Demographics, behavior, and beyond. Options for paid social strategy targeting are plentiful and let you stay ahead of changes to social media algorithms.

07/17/2019

“McFadyen has advice for beginners: as a springboard, ask those who know you best what makes you interesting.

It shouldn’t just be about what you think is interesting, but ask people what they think of you, and not just your business self but who you are personally,” he said. “Don’t be as focused on making things clean and polished; focus on being transparent and educational. You don’t have to be too open all the time, but let who you are come through.”

Social media allows brokers highly-personalized branding—specifically, a curated look into their private lives that’s spliced with mortgage-topical information their followers find interesting

06/05/2019

As personal information security becomes the cultural hot button, we should expect to see more companies follow suit.

For those of you who prospect for a living, how do you see this impacting your business?

Calls from unknown numbers will automatically be sent to voicemail.

06/04/2019

I’ve been studying this type of campaign recently and this article does a fantastic job of breaking it down.

We are launching our campaign this week, and will run it through the month of June.

We will share our results the second week of July, live in a Facebook Watch Party. Stay tuned...

Learn to run a Facebook ads campaign that consistently puts your business in front of your target audience with unique messaging at every touchpoint.

05/17/2019

If you are using lookalike audiences this is worth the read.

If you are not... Get your butt into June’s Bootcamp before the price goes up >>> https://zillowkillerbootcamp.com/

https://marketingland.com/advertisers-seeing-dwindling-results-with-facebooks-1-lookalike-audiences-261045

The ad targeting capability was a highly efficient tool for finding like-minded audiences once upon a time, but some marketers are seeing diminished outcomes.

05/08/2019

These new features include Automated Ads, which Director of Product Management Nikila Srinivasan said are “really built for small businesses that are one- to two-person businesses with very little marketing expertise.”

Facebook today said it’s launching a number of new products aimed at small businesses — which is appropriate, as we’re currently in the middle of National Small Business Week. These new features include Automated Ads, which Director of Product Management Nikila Srinivasan said are ̶…