06/17/2026
My client: **wants to sell their apartment in June**
Me: “You should wait until September to list.”
Here’s 6 tips on timing your listing correctly:
1) Different price tiers have different market fundamentals. Just because apartments in the $750,000 to $900,000 range are selling slowly, doesn’t mean a $4,000,000 apartment will sell slowly too.
2) The higher the price of the apartment or condo, the more important staging & marketing become. If you’re in a higher price bracket, don’t list until the marketing is complete.
3) Hold off listing an apartment if while you’re considering listing, 3 comparable apartments are on sale in the same building. Understanding competing inventory is important.
4) When spring turns into summer is typically the worst time to begin selling your real estate in NYC. If you can wait, begin listing your property in mid-September.
5) If you have a tenant in the existing apartment, & you intend to sell it. Often, it’s best to list once the tenant has vacated the unit.
6) Ultimately, personal timing trumps all. If you need to sell, you need to sell. & that’s what’s most important.
