Morgan Manhattan Team

Morgan Manhattan Team A native of Dix Hills, New York, Brian Morgan has been a resident of New York City since 1999. Prior to his real estate career, Brian earned his B.A.

Since joining Citi Habitats in 2005, Brian’s dedication, tenacity and unequaled professionalism have made him an undeniable asset to the firm. In his first year with the company, Brian was named Rookie of the Year in 2006 and has been a Platinum Award winner from 2006 – 2010. His honest service, guidance and expertise also earned him a nomination for REBNY’s Deal of the Year Award in 2007. Brian h

as been recognized as a top sales agent every year since, most notably as Team of the Year for Sales companywide in 2013, and a winner of the Diamond Circle, Silver Award, and President's Council in 2014 and 2015. In 2009, Brian created the Morgan Manhattan Team, a team of dedicated and experienced agents working toward one common goal: providing his clients the highest level of customer service and personalized attention. Brian’s knowledge of both the sales and rental market have resulted in a strong referral base and have proven to be extremely beneficial to his clientele. His extensive research, effective marketing and vast experience help him foresee problems and proactively produce solutions. Brian knows Manhattan inside and out and is an expert in both the condo closing process and the inner workings of completing a co-op board package to finalize a sale. in Communications from Penn State University and then pursued his interest in film. He received a film certificate from New York University while completing internships at David Letterman, One Life to Live and the WWE. Brian went on to work on a number of films including Double Parked (winner of the 2000 Slamdance Film Festival), Heartbreak Hospital and the animated film, Robots. Brian actively supports the community and is a co-founder of the non-profit organization, Kid Care. His charity’s mission is to work with underprivileged and homeless children in the community to alleviate the stresses that impoverished children often face and give them every opportunity to thrive. Simply put their goal is to ‘Let Kids be Kids’. Each year KidCare sponsors a little league team, organizes a ‘Job Hop’ which helps connect children in the community with career opportunities and also hosts a holiday toy drive. Brian also volunteered with Volunteers of America (Operation Backpack), The American Heart Association, Voices for Brain Cancer and has worked within the community at PS7 Samuel Stern School; he especially enjoys the opportunity to work with children.

09/02/2026

**NYC buyers: the listings you’ve been waiting for may be coming.**

August is traditionally a slower month in New York City real estate, and this year is no exception. Year over year, many of the major market indicators remain remarkably similar—median sales price, price per square foot, days on market, and contract activity are all tracking relatively close to last year.

But there’s one major difference: **inventory has dropped.**

If you’ve been searching and wondering why there seems to be so little available, part of the answer is that many listings have been moved into private channels for the remainder of the summer.

That’s exactly why I’m watching what happens after Labor Day.

As New York returns to its normal rhythm, I expect we’ll see more inventory come back to the public market and more opportunities open up for buyers.

**Don’t give up on your search because August feels quiet. September could tell a very different story.**

ManhattanHomes NewYorkCityRealEstate NYCHousingMarket

08/27/2026

Rent stabilization is supposed to make New York City housing more affordable.

So why are so many higher-income households benefiting from it?

That’s the conversation people got upset about after my last video but getting angry doesn’t mean we shouldn’t talk about whether the system is actually working as intended.

If people earning well into six figures are occupying rent-stabilized apartments while other New Yorkers are competing over an incredibly limited supply of market-rate housing, we should at least be willing to question the policy.

Who is rent stabilization actually protecting?

Who is paying the price for keeping units outside the free market?

And would NYC be better served by increasing housing supply and targeting assistance toward people who actually need it?

You don’t have to agree with me. But housing affordability in NYC isn’t getting solved by refusing to question policies that have been around for decades.

**Maybe the controversial opinion isn’t that rent stabilization is broken. Maybe it’s pretending the current system is fair.**

08/26/2026

Sometimes, less really is more, even in real estate.

The photographer delivered 8 or 9 photos of this NYC alcove studio, and while the initial reaction was that we needed MORE photos, my strategy was actually the opposite.

I don’t necessarily want you to see every corner of the apartment online.

Is the kitchen renovated? What does the bathroom look like? What’s the actual condition once you’re inside?

That curiosity can be exactly what gets someone to schedule a showing and walk through the door.

Could that frustrate some buyers? Absolutely. But my job isn’t just to put an apartment online and hope for the best. It’s to create interest and ultimately get the right buyers inside.

So I’m curious , **would fewer listing photos make you want to see the apartment in person, or would it make you skip the listing altogether?**

08/20/2026

Sometimes doing real estate right means not taking the better marketing angle.

Coming soon: an alcove studio at 10 Park Avenue, offered at $475K and ready for a complete transformation.

Could calling it a one-bedroom make it sound more appealing? Absolutely. But after doing the research, the answer was clear: without going through the proper approval process, that’s not how we’re going to advertise it.

We’d rather market a property accurately than tell buyers what sounds better.

Legal. Transparent. And the Morgan Manhattan way.

Coming to market in approximately one week. DM us for details or early interest.

08/19/2026

Want to make NYC more affordable? Then we need to be willing to have an uncomfortable conversation about rent stabilization.

The people benefiting from stabilized apartments are getting incredible deals and if I had the opportunity, I’d take one too.

But the bigger question is what that system does to the rest of the market.

When a massive portion of the city’s housing stock is kept below market rates, the remaining apartments have to absorb the demand. Less available inventory. More competition. Higher prices.

So instead of asking how we can regulate rents even more, maybe we should be asking whether the system itself is contributing to the affordability problem.

Agree or completely disagree? I want to hear your argument in the comments. 👇

08/14/2026

Everyone celebrated not having to pay the broker fee… but did anyone ask what renters might lose with it?

I’m seeing renters walk into apartments excited to finally get the keys, only to realize AFTER signing that the paint needed work, the door wasn’t right, the windows had issues, or there were things they absolutely could’ve asked to have addressed before signing.

That’s one of the things a good broker actually did for renters: **notice the details, ask the uncomfortable questions, and negotiate BEFORE the lease was executed.**

Because in NYC, once you sign an “as-is” lease, that conversation can become very different.

So yes, saving thousands upfront sounds great.

But if rents are higher and renters are walking into deals without someone advocating for them…

**Did the FARE Act actually help renters as much as everyone thought it would?**

NYC renters, I want to hear from you. 👇

08/13/2026

Everyone keeps saying, “Relax. The pied-à-terre tax is only going to affect the ultra-wealthy.”

Maybe.

But haven’t we heard something similar before?

When the federal income tax began, it affected a tiny percentage of Americans at the very top. We all know it didn’t stay that way.

So my question isn’t just **who pays the pied-à-terre tax today.**

It’s **who could be paying it 10, 20, or 30 years from now?**

Do you think this stays a tax on the ultra-wealthy, or is this how broader taxes begin?

I want to hear your take in the comments.

08/12/2026

Well… apparently my last video needed some explaining.

Yes, it was satire.

No, I wasn’t expecting the level of controversy it created — and I definitely wasn’t expecting the antisemitic comments.

But underneath the joke was a serious opinion: I don’t believe government-run grocery stores are the answer to helping people who are struggling.

You can disagree with me. You can tell me I’m overreacting. You can even tell me my concerns about where policies like this can lead are completely wrong.

That’s what conversation is for.

But disagreement and hate are two very different things.

So I’m clearing the air, explaining exactly what I meant, and standing behind having the conversation.

Watch the full video before you decide which side you’re on.

Do you think my concerns are justified or am I taking it too far?

08/07/2026

Well… I guess I owe my next career move to Mamdani. 😂

After 21 years in real estate, I’ve found a new opportunity I just can’t pass up.

Step one: buy groceries at 30% off.
Step two: sell them wholesale.
Step three: become the next grocery mogul.

I’ll keep everyone updated on this exciting new chapter. 😉

08/05/2026

An apartment doesn’t sell itself. The way it’s presented matters.

I recently toured a listing that has been sitting on the market for **750 days**, and after the showing, it wasn’t hard to understand why.

The lights stayed off.
The shades stayed closed.
There was no walkthrough.
No highlights.
No effort to help buyers experience the space.

Every showing is an opportunity to create an emotional connection. When that opportunity is missed, buyers can walk away without ever seeing a home’s true potential.

Of course, pricing, condition, and market conditions all play a role. But the listing agent’s presentation can absolutely influence how buyers feel about a property.

What do you think?

Could a poor showing make you decide not to buy an otherwise great apartment? Share your thoughts in the comments.

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