Property Advantage Team

09/03/2026

🏡 Is Your Home or Short Term Rental Leaving Money on the Table?

Modern Farmhouse design isn't just a trend — it's a movement that's reshaping the American real estate market. From shiplap walls and black-framed windows to open-concept living and warm natural textures, today's buyers and short-term rental guests are obsessed with this aesthetic.

And the numbers don't lie — properties with that clean, cozy, modern farmhouse feel are commanding top dollar and booking out fast on platforms like Airbnb and VRBO.

✨ Whether you're looking to:

✅ Sell at maximum value

✅ Launch a profitable Short-Term Rental

✅ Give your property a fresh, market-ready refresh

…the right design updates can make ALL the difference.

At The Property Advantage Team, we've spent over 26 years in Real Estate and 20 years in the Grand Strand / Myrtle Beach market helping homeowners transform their properties from concept to stunning reality — blending real estate expertise with an eye for design.

We don't just list homes. We help you position them to win.

📲 Ready to unlock your property's full potential? Let's talk.

👉 Drop a comment, send a DM, or call us at 843-484-2721

📍 Serving the Grand Strand | Myrtle Beach, SC or Virtual Consultations everywhere

While modern farmhouse style seems like a matter of taste, its rise was driven by construction costs, mass production, and buyer demand.

08/31/2026

Is MidCentury Modern making a come back?

The design style, which started as a postwar housing solution in the 1940s, is increasingly sought after today.

08/25/2026

Working with the Property Advantage Team means having dedicated, highly experienced local experts by your side every step of the way:

For Buyers: Unlocking the right property at the right price through deep market knowledge and strategic, guided offer strategies.

For Sellers: Maximizing home value through targeted market staging, premium promotion, and sharp contract negotiations.

For Investors: Pinpointing high-yield opportunities, analyzing long-term potential, and executing seamless property portfolio expansion.

08/20/2026

Thinking about investing in a Grand Strand Short-Term Rental? 🏖️📈The Grand Strand remains one of the East Coast’s top vacation destinations, but successful STR investing takes more than just buying a condo near the beach.Between understanding local municipal zoning laws, HOA restrictions, occupancy taxes, and spatial planning for maximum rental yield, local knowledge is the key to protecting your ROI. That’s where we come in! 👋We are Cherie’ Hardy and Lisa Skinner with the Property Advantage Team at Innovate Real Estate.With over 38 years of combined real estate experience—spanning sales, property ownership, remodeling, short-term rental management, and space design—we help investors look beyond the listing photos to make smart, data-driven decisions.More Knowledge. Better Decisions. Greater Advantage.Thinking about buying your first rental, expanding your portfolio, or maximizing an existing property?📞 Call or text us today at 843-484-2721 to schedule a FREE, no-obligation strategy consultation! Let’s discuss your goals and find the right opportunity for you.

08/19/2026

04/27/2024

Please consider me for your home inspection needs!

12/16/2023

I have decided to delete my Facebook account. They continually violate everyone’s first amendment right to free speech. They are as corrupt as the Biden administration and all these politicians. May they enjoy a short stay at Gitmo!

02/09/2021

Terms & Conditions apply. See site for details.

11/29/2020

Nothing to see here,😏😡