10/12/2026
Funny how you can believe so much in what you're building and still doubt yourself sometimes.
I think that's something a lot of founders experience, but we don't always talk about it.
Before speaking at VRMA about AI search visibility, I was honestly pretty nervous.
We had spent so much time researching how AI search is changing the way travelers discover vacation rentals, and I really wanted to make sure that research was useful to the people in the room.
But something shifted once I got on stage.
I remembered why I was there in the first place. I genuinely love what we're building at CraftedStays, and I love sharing what we're learning with other people in the industry.
The most rewarding part wasn't finishing the presentation.
It was having people come up afterward, thank me, ask questions, and tell me they found value in what we shared.
That meant a lot more than they probably realized.
I'm incredibly grateful to VRMA for the opportunity, to everyone who took the time to listen, and to our team for all the work behind the research.
I guess my biggest takeaway is that sometimes other people see the value in what you're doing before you fully recognize it yourself.
Thank you for believing in me. I'm still learning to do a better job of believing in myself.
