FireBrand Media - Virginia

FireBrand Media - Virginia Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from FireBrand Media - Virginia, Estate agents, Floyd, VA.

Video Production 🔥 Consulting 🔥 Speaking

Become the leader in your field🏆
Strengthen your Brand 💪🏼
Powerful Storytelling 🗣️
Master Social Media🤝
Camera Confidence 🎥
Grow your biz📈

30yrs producing TV shows w HGTV, Food Network & TV News Reporter

06/01/2026

If making videos feels awkward, overwhelming, and like wasting time on social media, you're not alone!

Several business owners have asked me to host a class about creating better videos so I’m teaching a beginner-friendly, hands-on workshop this summer 🎬 “Film Yourself with Confidence.” All you need is your smartphone!

Most videos fail for 3 reasons:
🔥 the message isn’t clear (or it’s communicated poorly)
🔥 poor production quality (bad audio, lighting, confusing footage)
🔥 they’re targeting the wrong audience

This workshop helps you improve all 3!
Day1️⃣ takes place in person at the Junebug Center in Floyd, Virginia, on Saturday, July 18th. During this 2–3 hour session, you'll learn simple techniques to plan, shoot, and improve your videos with confidence.

Day2️⃣ is a virtual group follow-up session about a week later to review your new video/s posted to social media, answer questions, and troubleshoot any challenges you're experiencing.

Video production is part of what we do at FireBrand Media, but through consulting, workshops, and speaking engagements, I also share lessons learned from 30 years in television to help business owners and professionals create content that connects with their target audience and supports their business goals.

🎬 If you want to create better videos, but spend less time figuring out social media, this workshop is for you!

I'm keeping the class intentionally small, so email me to reserve your spot:

▶️ [email protected]

More details in the comments.

05/28/2026

Ketamine-Assisted Psychotherapy is a powerful treatment for chronic depression, severe anxiety, and PTSD. *AND* it's available in Floyd, Virginia.

Creating this video with the doctors and licensed therapists at Be Well Now was quite the education.

Their Ketamine-Assisted Psychotherapy program is different from other ketamine clinics. After treatment, many of the patients at Be Well Now experience less dependency on medications like anti-depressants and muscle relaxers.

The professionals at this clinic are helping their clients experience meaningful relief like having fewer migraines and panic attacks as well as feeling less pain and more happiness in their lives.

Check out their website to learn what sets this Ketamine-Assisted Psychotherapy program apart from others, and how it’s helping people experience lasting change:

www.BeWellNowVA.org

05/25/2026

A lot of people struggle with speaking on camera and making videos for social media. I want to help you change that!

I'm holding a 2-day workshop in July to help you craft your message 📝 speak confidently on camera 🎤 and film yourself simply using your phone.🤳 -Great for businesses, nonprofits, entrepreneurs, or anyone wanting a simple playbook to elevate their videos on social media and show up confidently on camera!

For Day One, I'm thinking about a 2-hour class on Saturday, July 18th in-person somewhere in Floyd, VA, followed by a virtual session with the group for feedback/trouble-shooting a week or so later.

I'm trying to keep the cost low (~$100pp) since this will be the trial run workshop.

➡️ Email me if you're interested: [email protected] and tell me what you'd most like help with: writing, camera confidence, filming setup, etc.

This is a Beginner's Workshop so we won't go over shooting cover footage or editing. Comment below and let me know what types of things you'd like to learn for future workshops/presentations!

This first workshop will be a small, hands-on class. All you need is your phone and willingness to learn!

🔥 I'm fired up to help you film! 🔥

Ready to turn your story into a sales magnet?I’m looking forward to my next presentation where I’ll break down strategic...
05/04/2026

Ready to turn your story into a sales magnet?

I’m looking forward to my next presentation where I’ll break down strategic storytelling methods that don’t just attract attention, they bring in the right audience, target your ideal clients, and help you close faster.

If you’re a member of the Floyd County Chamber of Commerce and you’re looking to attract buyers and not just followers and freebie-seekers, don’t miss my presentation on Tuesday, May 19th!

I’ll be sharing proven frameworks I’ve developed after 3 decades working in television and in the media and how they translate into real business results.

🔥 At FireBrand Media, I’ve used these strategies to help clients:

• build strong, memorable brands
• grow loyal audiences
• shorten sales cycles
• attract investors
• recruit and retain the right team

Stop posting for attention and start storytelling for action!

Hope to see you there!

05/02/2026

Today's premiere of the Sunset Farmer's Market outside of Meadows of Dan was a success! 👏 Congrats to Joshua Dunn for putting on an amazing event with dozens of vendors, food & live music! (his daughter is an adorable hostess with the mostest, too!!) 🥰

I shot this quick little video so you can see a bunch of vendors from plants and herbs to soaps, art, jewelry, pottery, and more! Order your local beef and shop small businesses -- there was even a mobile car wash! Tomorrow (Saturday, 5/2) there will be a saw mill demonstration!!

Every Friday & Saturday 3pm-7pm all summer long! Live music starts at 5:00!

Star Brook Gardens, LLC off old 58 & the Blue Ridge Parkway just outside MOD next to the Blue Ridge Parkway Inn!

I highly recommend hanging out in a hammock🌲beneath the tall trees on the property after finding fun hand-made treasures -- that's what I did! 😍

What does your “brand” say about you? Your brand isn’t just your logo, your colors, or your tagline. Your brand is your ...
04/24/2026

What does your “brand” say about you? Your brand isn’t just your logo, your colors, or your tagline. Your brand is your reputation.

When I was producing commercials for a large national corporation, the company was dealing with a PR nightmare. It was my first time working with them and I was trying not to fidget in their conference room -- I was so uncomfortable sitting with their marketing department as we looked over scripts. They sighed heavily and pursed their lips as they told our production team about the company's anxiety over a story gaining steam in the press that wasn't even completely true.

They were a recognizable national brand and created popular products that were part of people’s everyday lives. This experience made me realize you can’t control your brand 100%. Like it or not, your brand is what OTHER PEOPLE think of you – whether the story is true or not.

I worked with their team NOT to fix the problem with a new logo or a new slogan. We fixed the problem with new STORIES. Instead of trying to correct every comment or control every headline, we interviewed their long-time fans and loyal customers. In our videos, we told real stories about real people who loved their products and had positive experiences with their brand. Slowly, the media circus died down, the conversation changed and the brand was back on top -- and the folks in the marketing department were no longer balls of stress, but rather creative and fun to work with!

That’s why the stories you tell about your company and your customers are so important. Stories can reinforce you have a business people can trust, and sometimes, staying silent can weaken that trust.

🔥 Strategic videos are extremely powerful. Not by hyping your company, but by clearly communicating your values, expertise, and credibility. If you stay silent or have outdated content, that also speaks volumes about your brand – probably not the story you want to tell.

If you look at your website, ads, videos, etc, what story are they telling about you? We help our clients tell the right stories to build a powerful brand with a strong reputation.

🔥 You can’t control what people say about your company, but you can control the stories you tell about yourself and your service. And THAT is how you use stories that drive connection to turn a commodity into a brand.

04/21/2026

Ok, I'm gonna nerd out on this one! I love coaching people on how to make their messaging more compelling by using "BRAIN CANDY!" 🧠 Psychology and human behavior play a big role in writing and producing! In this clip, I explain what I mean by "brain candy" and how you can trigger it in your audience when you create more powerful content.

✍️ I also delve into the importance of strong writing skills and balancing emotions in your stories so you don't fatigue or confuse your audience and they don't lose interest in your product, service, or mission.

This is just a short excerpt from a presentation I put together for a nonprofit strategy group, but the information applies to entrepreneurs and business owners as well.

🗣️ Let me know if you're interested in learning more about how to stop just "telling stories" and how to get better at the art of STORYTELLING that will make your content and your presentations stand out!

04/16/2026

Ever heard of neural coupling? 🧠 It’s what happens in your brain when someone doesn’t just hear or see your story…they FEEL it 🔥 and it's how we've been communicating since early humans made cave paintings and hieroglyphics.

This scientific term makes all the difference between content that people scroll past, and stories they remember.

After decades producing network TV shows, commercials, marketing, and TV news reporting, I learned the art of writing to retain an audience — whether it's a 30-second commercial or a 1-hour show for the Discovery Channel. Good stories don’t just inform, they connect you to your audience. Stories move people. Stories build trust.

Here's a snippet where I explain neural coupling and break down the science behind storytelling from my presentation, "How to Make Storytelling Your Superpower."

🔥 Follow FireBrand Media for more insights that help engage your audience and make your brand stand out.

📺Stay tuned for the follow-up video next week!

04/11/2026

If you want to get THROUGH to people, you have to get IN FRONT of people – whether you’re an entrepreneur, business owner or organization.

Last month I spoke to a group of nonprofits about storytelling strategies and the importance of being on camera, and I want to share a quick clip from the beginning of my talk.

Sometimes my clients tell me, “it’s easy for you because you were on TV.” 📺 Well, friends, it wasn’t always easy!

In this clip, I share a disastrous moment from when I was a reporter on live TV that felt like a total train wreck at the time (you’ll see😅) but that experience shaped how I show up on camera today.

I share this embarrassing story (I can laugh at it now LOL) because it highlights that we are all human. And the goal is to focus on progress, not perfection. Hopefully it gives you a chuckle, but also drives home the point that if you really want to connect with your audience, you need to do more than post photos, flyers and ads. 🎬 You need to show up on camera and tell your audience a compelling story with valuable take-aways. (Not rambling OR reading a script.)

Sometimes all it takes is one consultation with a client, and if they follow my direction, they are wonderfully surprised at the results!
I’ll post more Storytelling insights soon – until then, give yourself grace about turning the camera on yourself.
🔥 And REMEMBER: you can either have results or excuses – not both.

PS Thank you to the Floyd County Nonprofit Strategy Group for having me ~ you guys had great questions and I enjoyed our discussions!

02/28/2026

Production days are long and tiring, but they’re our favorite days! 🎥 From load-in & building out a set on location to a “hot set,” ready to roll, there are so many details to filming interviews and shooting b-roll… but gosh, does it feel good to shine a light on businesses in your community doing amazing work. 🎤

It’s a lot of moving parts — and we love every minute of it.

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Floyd, VA

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