Frawley Homes Brokered by Keller Williams Realty Integrity Edina

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Frawley Homes Brokered by Keller Williams Realty Integrity Edina Real Estate Agent/Broker with Keller Williams Realty Integrity Edina. We help people buy, sell, and invest in real estate.

Licensed Real Estate Broker Associate in the State of MN through Keller Williams Integrity Realty. We help people buy, sell, and invest in real estate all over the Twin Cities metro area.

✨ Stillwater, Minnesota — where history meets river-town charm.Tucked along the St. Croix River, Stillwater offers histo...
10/09/2026

✨ Stillwater, Minnesota — where history meets river-town charm.

Tucked along the St. Croix River, Stillwater offers historic homes, a walkable downtown, scenic trails, and that unmistakable small-town feel—just minutes from the Twin Cities.

🍂 Why locals love it:
- Charming historic Main Street
- Beautiful riverfront + Lift Bridge views
- Lowell Park, Pioneer Park & nearby trails
- Independent shops, cafes, breweries & restaurants
- Easy access to St. Paul and Minneapolis
- Homes ranging from restored Victorians to newer neighborhoods

Whether you’re dreaming of a historic home overlooking the river or a newer place close to Main Street, Stillwater offers a lifestyle that’s hard to replicate.

🏡 Thinking about making Stillwater home? Reach out to us for a tour of the neighborhoods and homes that make this river town so special.

If you’ve never spent a day in Anoka in October, this is your year!The city proudly calls itself the Halloween Capital o...
10/08/2026

If you’ve never spent a day in Anoka in October, this is your year!

The city proudly calls itself the Halloween Capital of the World, and it has earned the title. Anoka has been going all in on Halloween since 1920, when community leaders organized a parade to give local kids a fun alternative to pranks. More than a century later, the whole town still turns out for a month of costumes, parades, and old-fashioned fall fun.
Anoka Halloween is more than a party. Proceeds support local schools and scholarships, and the celebration brings together generations of families who return year after year. The historic downtown, riverfront, and antique shops make it easy to turn parade day into a full afternoon.

The highlight of Anoka Halloween is the Grande Day Parade, scheduled for Saturday, October 24, 2026, from 1 to 3:30 p.m. It starts at State Street and Main Street and follows a 1.5-mile route along Main Street and 5th Avenue, with floats, marching bands, costumed characters, and thousands of cheering spectators.r.

The festivities run throughout October, and there’s something for every age: The Light Up the Night Parade, The Big Parade of Little People, Costume and pumpkin carving contests for kids and grown-ups; haunted walking tours, the medallion hunt, and the Gray Ghost 5K for teens and adults.

Check anokahalloween.com for the full 2026 schedule
Dress warmly, since late-October weather in Minnesota can go either way!
Whether you’re chasing a parade, a pumpkin contest, or just a small-town fall afternoon, Anoka delivers the most Halloween spirit per square mile in Minnesota. Grab your costume, round up the family, and go see what a century of Halloween tradition looks like.

If you fall in love with the north metro while you’re there, we're happy to show you around the neighborhoods, too.

Every fall, I have some version of the same conversation with homeowners: “Should we just wait until spring?”It’s a fair...
10/07/2026

Every fall, I have some version of the same conversation with homeowners: “Should we just wait until spring?”
It’s a fair question. Spring has a reputation as the season to sell, with blooming flower beds, packed open houses, and buyers everywhere. But “wait for spring” isn’t automatically the smart move. For many Twin Cities sellers, listing this fall is the better play.
Here’s how to decide which season is right for you.

The Case for Listing This Fall
Fall buyers are serious buyers. The people touring homes in October aren’t browsing for fun. Many are relocating for work, have a lease ending, or have already sold their previous home. Serious buyers write real offers.
Less competition from other sellers. In spring, your home competes with a flood of new listings. In fall, there are fewer homes for buyers to choose from, which can make yours stand out.
Spring competition works both ways. Yes, spring brings more buyers. It also brings more sellers. A well-prepared fall listing can capture buyers who didn’t find the right home over the summer and don’t want to start over next year.
Waiting has a cost. Every month you hold a home you’re ready to sell comes with a mortgage payment, taxes, insurance, utilities, and upkeep. If you’ve already bought your next home, that cost doubles. (Our Q3 post on property tax base shifts and holding costs digs into this.)
Your home looks great right now. Fall color, a tidy yard, and warm light through the windows photograph beautifully. You have a few weeks left before the leaves drop and the snow arrives.

Conversely... Waiting can absolutely make sense. Consider it if:
- Your home needs meaningful prep work, like repairs, painting, or updates that won’t be finished in the next few weeks
- Your home’s biggest selling points are seasonal, like a lake view, a showpiece garden, or a pool
- Your timeline is flexible and you have no financial pressure to sell
- Your next move isn’t lined up yet, and you’d rather sell and buy in the same season (our Q3 Selling-and-Buying Pivot post covers how to coordinate the two)

Five Questions to Help You Decide
1. Why are you selling? If there’s a job change, a growing family, or a home you’ve already bought, your timeline may already be decided for you.
2. Is your home ready? A home that’s clean, maintained, and move-in ready can list now. A home that needs work might be better served by a winter of prep and a spring launch.
3. What will waiting cost you? Add up your monthly holding costs for six months. Then compare that to what you realistically expect to gain by waiting.
4. What is your neighborhood doing? Inventory, days on market, and recent sales in your specific area matter far more than national headlines. Some Twin Cities neighborhoods stay competitive year-round.
5. How much flexibility do you have? Fall sellers may need to be a little more flexible on terms, like closing dates, concessions, or repairs. If that’s workable for you, fall can be a great fit.

If You List This Fall, Do It Right
A fall listing works best when it’s priced correctly from day one, prepped to look its best, and photographed before the leaves are gone. An overpriced fall listing that sits into the holidays is the worst of both worlds. (Our Q3 post on overpricing explains why.)

The Bottom Line
There’s no universal “best time” to sell, only the best time for your home and your goals. For many sellers, that’s right now, while serious buyers are still looking and competition is lighter.

If you’re weighing fall versus spring, let’s talk. I’ll pull the numbers for your neighborhood, walk through what your home would need, and help you make the call with confidence.



Every spring, Twin Cities buyers pile into open houses, write offers at midnight, and wonder whether “waive everything” ...
10/06/2026

Every spring, Twin Cities buyers pile into open houses, write offers at midnight, and wonder whether “waive everything” is a reasonable strategy. By the time the leaves turn, a lot of those buyers have either found a home or quietly given up until next year.

That’s exactly why fall deserves your attention.

Once the school year starts, the market changes character. There are fewer buyers competing for the same homes, and sellers still on the market in October usually have a reason to be there. For a prepared buyer, that opens a real negotiating window. It won’t last forever, and it won’t show up on every listing, but it’s there.

Why the Balance Shifts in Fall
Buyer competition thins out. Families who wanted to move before school have made their decision. Others hit pause for the holidays, and plenty of people simply don’t want to house hunt while thinking about snow tires.

Sellers have deadlines. Many fall sellers aren’t testing the market. They’ve relocated for work, already bought their next home, or want to close before the holidays and the first real snowfall. Motivation is a big factor in how flexible a seller can be.

Summer holdovers are ready to talk. A home that has been listed since July has had its moment. Those sellers have watched the calendar and the showing feedback, and they’re often far more open to a serious conversation than they were in June.

Where Your Leverage Actually Shows Up
Negotiating power isn’t just about the purchase price. In fall, it often shows up in places that affect your wallet just as much:

Seller-paid concessions toward closing costs, or a rate buydown that lowers your monthly payment. (We covered how buydowns work in our Q3 post on Tactical Contract Structures https://frawleyhomes.kw.com/blog/financing-incentives)
Inspection repairs or credits that might have been off the table in a multiple-offer situation.
Closing timeline flexibility, like a longer close to line up with your lease, or a quicker one before the holidays.
Included items. Appliances, window treatments, and yes, in Minnesota, the snowblower is absolutely worth asking about.
How to Use It Without Overplaying Your Hand
Fall leverage is real, but it isn’t universal. A well-priced, move-in-ready home in a sought-after neighborhood can still draw multiple offers in October. Here’s how to negotiate from strength without losing the home you want:

Read the listing’s story. Days on market, price reductions, and whether the home has been relisted all tell you how much room there may be. A home listed last Thursday and a home listed in July are two very different conversations.

Lead with a clean, credible offer. Sellers who are ready to move will favor a buyer who looks likely to close. A strong pre-approval, reasonable contingencies, and a clear timeline give your requests more weight. (Our Pre-Approval Audit post walks through how to get your financing profile in shape. https://frawleyhomes.kw.com/blog/the-twin-cities-pre-approval-audit)
Ask for what matters most. Pick one or two priorities, like concessions and a repair, rather than chipping away at everything. Focused requests get better answers than a long list.

Don’t lowball the wrong house. An aggressive offer on a fresh, fairly priced listing can cost you the home. Save your hardest negotiating for listings where the data backs you up.

The Bonus Nobody Talks About
Fall showings are honest showings. You’ll see how the yard drains after an autumn rain, whether the gutters can handle the leaves, and how the furnace sounds once it’s actually running. Summer can hide a lot of things, and cooler weather tends to reveal them before you buy rather than after.

The Bottom Line
The best time to buy isn’t when everyone else is buying. It’s when you’re prepared and the market gives you room to negotiate. For many Twin Cities buyers, that’s right now.





If you’re wondering what fall leverage could look like in the neighborhoods you’re considering, let’s talk. I’m happy to pull the data on specific homes and help you build an offer strategy that fits.

Congratulations—you have officially crossed the finish line, closed on your property, and stepped into the powerful real...
09/22/2026

Congratulations—you have officially crossed the finish line, closed on your property, and stepped into the powerful realm of homeownership. You have secured a major piece of physical real estate to anchor your family’s future.

But closing day isn’t the final destination of your real estate journey; it is the literal starting line of your wealth-building engine.

Real estate is the single most effective wealth multiplication asset class available to the modern professional. Now that you hold the deed, your focus should immediately pivot toward tracking your asset value, leveraging tax advantages, and engineering long-term net worth growth.

The Wealth-Building Checklist
To ensure your new home acts as a high-performing financial vehicle from day one, integrate these three wealth habits into your long-term plan:

The Bi-Weekly Principal Strategy: Instead of making one standard monthly mortgage payment, divide your payment in half and submit it every two weeks. This automated habit results in one extra full payment each year, shaving years off your loan term and saving you tens of thousands in cumulative interest expense.
Strategic Capital Reinvestment: Maintain an active home equity file. Track your local neighborhood appreciation metrics and plan small, high-yield improvements that compound your property value over time without over-improving for your specific zip code.
The Long-Term Equity Pivot: Treat this property as the launchpad for your future portfolio. In a few years, as your equity naturally grows and your income scales, you can leverage this asset to transition into purchasing dedicated multi-family or single-family investment real estate across the Twin Cities.
The Final Word: Homeownership is the absolute cornerstone of personal financial freedom. By treating your property not just as a place to live, but as an evolving financial asset, you are laying down the unshakeable foundation for generational wealth.

If you look at high-end home designs leading into the final stretch of 2026, the traditional boundary line between the i...
09/21/2026

If you look at high-end home designs leading into the final stretch of 2026, the traditional boundary line between the interior living room and the exterior backyard has completely dissolved.

Modern buyers are no longer satisfied with a standard house backed by a plain concrete slab patio. They are hunting for seamless architectural continuity—spaces where the footprint of the home flows naturally into a curated exterior environment.

If you are thinking about high-yield home renovations to execute before winter settles in, building out transitionary, indoor-outdoor spaces yields an incredible return on both lifestyle and resale value.

Designing the Transition
To capture this premium, your outdoor additions shouldn’t feel like an afterthought; they must look and feel like an organic extension of your main living space:

Visual Alignment: Use matching flooring tones to connect the spaces. For example, extending similar large-format tile styles or continuous decking tones from the interior out onto the patio tricks the brain into viewing the two separate zones as one massive room.
The Structural Threshold: Standard sliding glass doors feel like a barrier. Upgrading to oversized accordion glass doors or pocket glass walls completely erases the threshold, instantly expanding your home’s entertaining capacity.
The Four-Season Pavilion: Incorporating permanent cover (like timber pavilions or structural pergolas) paired with outdoor heaters or a fireplace extends the utility of the space deep into the autumn and winter months, giving buyers a visual of year-round functionality.
The Takeaway: Square footage isn’t just about what is heated and cooled by your HVAC system. By creating true architectural continuity between your indoor and outdoor zones, you unlock a major luxury differentiator that sets your home apart from generic builder inventory.

As the undisputed king of east metro real estate, Woodbury is a masterfully planned community known for its exceptional ...
09/19/2026

As the undisputed king of east metro real estate, Woodbury is a masterfully planned community known for its exceptional financial stability and incredible family infrastructure. The city topography is beautifully designed with interconnected trail networks, pristine youth sports complexes, and highly manicured neighborhoods. Offering a premier public school system and endless modern retail corridors, it delivers an unbeatable suburban lifestyle.

🐾 DOG’S DAY OUT IN MINNETONKA 🐾Your pup works hard being the goodest boy/girl all week—it's time to treat them to a perf...
09/17/2026

🐾 DOG’S DAY OUT IN MINNETONKA 🐾
Your pup works hard being the goodest boy/girl all week—it's time to treat them to a perfect, pet-friendly afternoon out in Minnetonka! 🐶🍺
🌳 Step 1: Lake Minnetonka Regional Trail. Start with a scenic, shaded walk along the beautiful crushed-limestone trails. It's the perfect spot for your dog to burn some energy and enjoy some fresh air.
🍺 Step 2: Unmapped Brewing Co. Head over to one of the most welcoming dog patios in the West Metro. Sip on a cold, local craft b**r while your pup relaxes on the patio with a fresh bowl of water (and lots of head scratches from the staff).
Paws down, the best way to spend a Saturday afternoon. 🐕❤️
Where is your dog's absolute favorite patio or park in the Twin Cities? Tag them below! 👇

The contract is fully approved, the title is clear, and you are just days away from handing over the keys to your home. ...
09/16/2026

The contract is fully approved, the title is clear, and you are just days away from handing over the keys to your home. Your moving truck is packed, and you are ready to start your next chapter.

But your job as a seller isn’t completely finished until the property is formally transferred to the buyer on closing day.

Executing a clean, professional Moving Protocol ensures you fulfill your contractual obligations, protects you from post-closing structural liability claims, and ensures the new owners step into a safe, welcoming environment.

The Home Hand-Off Checklist
When vacating your property this autumn, ensure your moving teams execute these three essential hand-off sequences:

The Broom-Clean Standard: The Minnesota purchase agreement contractually requires you to leave the home in a “broom-clean” condition. This means removing all trash, vacuuming the floors, wiping down cabinets, and ensuring no old paint cans, tires, or chemical containers are left behind in the garage or basement.
The Mechanical Status Check: As you shut down the house for the final time, set your thermostat to a safe baseline temperature (highly critical as our autumn air turns crisp). Ensure all windows are locked, exterior doors are secured, and the main water valve is turned off if the home will sit vacant for a few days.
The Institutional Archive: Gather all garage door openers, extra house keys, mailbox keys, appliance manual packets, and smart home hub login profiles. Place them in an organized stack on the kitchen counter so the incoming buyer has everything they need from minute one.
The Seller Golden Rule: Treat the hand-off exactly how you would want a seller to prepare a home for your family. A clean, seamless transition eliminates post-closing friction, keeps your earnest money safe, and closes your transaction on a high note.

The weeks surrounding a real estate closing are notoriously chaotic. Between coordinating packing trucks, finalizing uti...
09/15/2026

The weeks surrounding a real estate closing are notoriously chaotic. Between coordinating packing trucks, finalizing utility transfers, managing professional timelines, and maintaining your own business or family routines, it is easy to let your personal momentum completely stall out.

The secret to a stress-free transition is a systematic Move-In Blueprint.

By executing critical structural updates and mechanical tasks after you receive the keys but before your furniture arrives, you eliminate future friction and establish an immediate, organized baseline for your new lifestyle.

The Empty-House Ex*****on List
Take advantage of the short window when the property is completely vacant to execute these four high-leverage tasks seamlessly:

Deep Lock & Access Reset: Your family’s physical security is paramount. Re-key all exterior deadbolts, install smart lock interfaces, and reprogram any automated garage door frequencies or smart home security networks immediately.
Mechanical & Duct Cleanse: Schedule a professional service to deep-clean the home’s air duct systems, service the HVAC filters, and dry-clean the dryer vent lines. Starting fresh ensures peak air quality and mechanical efficiency from day one.
High-Volume Surface Updates: Executing tasks like interior painting, floor refinishing, or deep carpet steam-cleaning is 80% faster and significantly less expensive when professional crews don’t have to navigate around heavy furniture.
The Local Utility Sync: Set up your high-speed internet networks, water, electric (such as Xcel Energy or CenterPoint Energy), and waste management facilities to transition seamlessly on your exact closing date, avoiding any operational dark days for your home office.
The Smooth Transition Focus: Don’t just wing your move-in week. By treating the transition like a structured business launch, you protect your professional output and ensure your family walks into a clean, safe, and fully operational home environment.

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7401 Metro Boulevard Suite 350
Edina, MN
55439

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