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https://www.denvertrademarklaw.com/

Williams Law, Denver, CO (2026)

10/07/2026

Congratulations to on the federal registration of two of their trademarks! 🥳🥂🍾

Ink Monstr is a Denver based custom graphics and vinyl wrap company that turns creative concepts into bold, tangible designs. Their team designs, prints, and installs everything from storefront graphics and vehicle wraps to wall murals, custom signage, and graphics for exhibitions and events. Their work brings a business’s identity into its spaces, onto its vehicles, and in front of its customers, with careful attention to the details from the first design to the final installation.

For a business whose work makes other brands visible, its own identity deserves protection, too. Ink Monstr brings its clients’ branding to life every day, and these registrations are an investment in protecting its own. With its logo and tagline now federally registered, Ink Monstr has stronger legal tools to protect its brand nationwide and take action against confusingly similar uses.

To the Ink Monstr team, thank you for trusting me and Williams Law with your brand. It is a pleasure to help protect the identity behind such creative and memorable work. Congratulations on both registrations! 🥳👏🏼✨

09/30/2026

Last month, Axios Charlotte reported that Charlotte small businesses are losing money and marketing momentum after getting caught up in naming and trademark conflicts, sometimes just days before opening.

A local lounge had promoted itself as B-Side Sound Bar for roughly three months when they said they received “legal paperwork” just a day before their grand opening in May, alleging infringement. 🫠

A B-Side Group partner said the company was concerned about confusion because the businesses had similar names and operated in the same industry, and Google’s AI search had already incorrectly associated the two.

Rather than fight for the name, B-Side Lounge chose to rebrand. That meant paying for a new sign and design work, scrapping branded video content, and losing the momentum built through three months of promotion.

This is not isolated to Charlotte. This year, I keep seeing stories from businesses across the country facing trademark disputes after they have already invested in their names. 🫣

A name can be available for an LLC, a domain, and even a social media account and still create a trademark conflict. Before you spend months promoting it, a trademark clearance search can help you assess whether a similar name used for related products or services could affect your ability to use and register yours, and a federal trademark registration helps you protect it nationwide.

Ready to get started? Schedule your consultation at denvertrademarklaw.com, or by using the link in my bio!

09/16/2026

Yesterday, I was on a live panel for Creative Growth Summit, and someone asked which contract term creatives should take extra time to understand before signing.

The answer is that there is not just one. 😅 But you should understand the terms regarding ownership and use of your work.

These are several intellectual property contract provisions that deserve close attention because they determine who will own the finished work, how the client may use it, whether the client may allow others to use it, and what rights you will retain after delivery.

A client may have a legitimate business reason for requesting broad ownership or licensing rights, and those terms may make sense for the project. ➡️ The important part is understanding exactly what you are granting, how the agreement may affect your ability to use or license your work down the line, and whether the fee reflects both the work you are creating and the scope of the rights the client will receive.

Because no provision exists in isolation and the effect of any provision depends on the full agreement, I always recommend working with an attorney who can review the full contract, explain how the terms work together, and negotiate changes when appropriate!

𝘋𝘪𝘴𝘤𝘭𝘢𝘪𝘮𝘦𝘳: 𝘛𝘩𝘪𝘴 𝘱𝘰𝘴𝘵 𝘪𝘴 𝘧𝘰𝘳 𝘨𝘦𝘯𝘦𝘳𝘢𝘭 𝘪𝘯𝘧𝘰𝘳𝘮𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘢𝘯𝘥 𝘦𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘱𝘶𝘳𝘱𝘰𝘴𝘦𝘴 𝘰𝘯𝘭𝘺, 𝘥𝘰𝘦𝘴 𝘯𝘰𝘵 𝘤𝘰𝘯𝘴𝘵𝘪𝘵𝘶𝘵𝘦 𝘭𝘦𝘨𝘢𝘭 𝘢𝘥𝘷𝘪𝘤𝘦, 𝘢𝘯𝘥 𝘴𝘩𝘰𝘶𝘭𝘥 𝘯𝘰𝘵 𝘣𝘦 𝘳𝘦𝘭𝘪𝘦𝘥 𝘰𝘯 𝘢𝘴 𝘰𝘳 𝘪𝘯 𝘱𝘭𝘢𝘤𝘦 𝘰𝘧 𝘭𝘦𝘨𝘢𝘭 𝘢𝘥𝘷𝘪𝘤𝘦. 𝘛𝘩𝘦 𝘪𝘯𝘧𝘰𝘳𝘮𝘢𝘵𝘪𝘰𝘯 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘴𝘵 𝘴𝘩𝘰𝘶𝘭𝘥 𝘯𝘰𝘵 𝘣𝘦 𝘳𝘦𝘭𝘪𝘦𝘥 𝘶𝘱𝘰𝘯 𝘰𝘳 𝘶𝘴𝘦𝘥 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 𝘤𝘰𝘯𝘴𝘶𝘭𝘵𝘪𝘯𝘨 𝘢 𝘭𝘢𝘸𝘺𝘦𝘳 𝘸𝘩𝘰 𝘤𝘢𝘯 𝘳𝘦𝘷𝘪𝘦𝘸 𝘺𝘰𝘶𝘳 𝘤𝘰𝘯𝘵𝘳𝘢𝘤𝘵 𝘢𝘯𝘥 𝘢𝘥𝘷𝘪𝘴𝘦 𝘺𝘰𝘶 𝘣𝘢𝘴𝘦𝘥 𝘰𝘯 𝘵𝘩𝘦 𝘧𝘢𝘤𝘵𝘴 𝘰𝘧 𝘺𝘰𝘶𝘳 𝘴𝘱𝘦𝘤𝘪𝘧𝘪𝘤 𝘴𝘪𝘵𝘶𝘢𝘵𝘪𝘰𝘯.

09/09/2026

One week from today, I will be speaking at the Creative Growth Summit about LLCs, copyrights, and trademarks!

These are genuinely some of my favorite conversations to have with creative business owners because there is so much confusing and conflicting information out there about what each of these protections actually does and when it matters.

Many business owners feel like they should wait to address the legal side until they reach a certain level of revenue. They may also assume that forming an LLC protects their business name or that paying someone to create something means they automatically own it, among a number of other misconceptions that can end up costing them later.

🎙️That is why my session is all about helping creative business owners make sense of LLCs, copyrights, and trademarks, including what each one does and when it matters

My goal is for you to leave with a much clearer understanding of what each protection does and how the pieces work together, without making the legal side feel more confusing or intimidating than it needs to be.

➡️ The Creative Growth Summit is a free virtual event taking place September 15 and 16, with more than 20 artists and industry experts sharing practical guidance about building a creative business.

There will also be live question and answer panels each day at 12:00 p.m. Eastern, so you can bring your actual questions and hear directly from the speakers!

The sessions are free to watch through Friday, September 18. If you want more time, the All Access Pass includes 90 days of replay access and additional resources from participating speakers. You can save 50% on the pass with code EARLYBIRD through September 11!

The registration link is below 👇🏼, or send me a DM and I will send it directly to you!

08/26/2026

Dolly gave the world her music, her generosity, and her unmistakable joy. She also gave generations of creators an example worth remembering: believe in the value of what you create, even when protecting it requires you to say no.

At the time, she could not have known that Whitney Houston would record the song nearly two decades later or that it would become one of the most successful recordings of all time. She only knew that she had created something valuable and that the opportunity was not worth surrendering ownership of it.

Dolly spent her life giving generously, but she understood that generosity did not require giving away what she had created.

Believe in the value of your work, even when no one else can see what it may become. Protect it, even when the opportunity is extraordinary. Sometimes the most important decision you can make is to say no.

💖

08/19/2026

Stop expecting women in business to prove that they are kind, compassionate, or reasonable by sacrificing themselves or their businesses to accommodate someone who no longer wants to honor what they agreed to.

There. I said it. 😮‍💨

So many women in business are very good (read: too good) at giving people grace. We want to be understanding, preserve relationships, and approach hard conversations reasonably, which can make it surprisingly hard to enforce a contract when someone asks us to make an exception.

There may be times when making an exception makes sense for your business. There will also be times when you hear someone out, understand exactly why they are asking, and still decide to enforce the agreement you both signed.

👉🏼 Your contract establishes the terms both parties agreed to and the obligations each party accepted. When circumstances change or someone decides they no longer like those terms, you do not have to renegotiate the agreement simply because they are asking you to.

You can have empathy, communicate professionally, and still say, “I understand, but this is what we agreed to.”

I want more women in business to feel completely confident doing exactly that.

📑 And it is a whole lot easier when your contract is clear, enforceable, and drafted to protect your business. Your agreements should tell you what each party agreed to and what happens when things do not go according to plan, so you are not trying to figure out your rights after a problem arises.

If your contracts leave you questioning what you can enforce, it may be time to take a closer look. 👉🏼 Schedule a consultation or get your attorney drafted contract templates at denvertrademarklaw.com!

08/18/2026

If I were on the other side of the table choosing a name for a new business, I would be very intentional about the process.

I would think past my current product or service. A name that only makes sense for what I sell today can box me in if I expand or pivot.

I would stay away from purely descriptive names. “Denver Coffee Co.” tells people what you do, but it is nearly impossible to trademark and even harder to stand out with. A name with some distance from the literal service holds up better legally and commercially.

Before hiring an attorney, I would do some preliminary research on my own. I would Google each name, search social media, and run a basic search of the USPTO trademark database. This helps identify obvious conflicts and narrows the list before moving forward with a comprehensive clearance search.

I would not let domain and social handle availability drive the decision. Those matter, but a free domain does not mean the name is free to use. Legal availability and digital availability are two different checks, and only one of them protects the business long term.

I would then hire a trademark attorney to conduct a comprehensive clearance search before committing to a name. That search should go beyond Google and the USPTO database to evaluate federal and state trademark records, similar marks, related goods and services, and common law use. I would want to understand the legal landscape before building the business around a name I may later have to change

I would file the trademark application early, while the business is still small and the cost of being wrong is low. Waiting until there is traction and then discovering a conflict is one of the most expensive mistakes a growing business can make.

👉🏼 Naming a business is a creative decision with real legal implications. Taking both seriously early on can help you choose a name you can build, grow, and protect.

Ready to protect your brand name? Schedule a trademark consultation at denvertrademarklaw.com or using the link in my bio!

08/13/2026

Is it inspiration or is it stealing? 🤨

Very few businesses create in complete isolation from everything they have seen before.

Ideas are shaped by other businesses, art, culture, trends, conversations, experiences, and creative work that already exists, and copyright law leaves room for businesses to be influenced by those existing ideas and creative works. What matters is how that influence shows up in the work the next business ultimately creates.

“Inspiration” starts to look a lot more like stealing when a business follows the original work so closely that, rather than building from the idea, it begins recreating the original work itself.

You do not need to create in a vacuum. You do, however, need to understand where inspiration ends and stealing begins.

And if someone crosses that line and steals your business’s work, you do not have to ignore it.

The Cease and Desist Letter Template takes the guesswork out of approaching someone who is copying your work and gives you a clear, professional way to demand that the infringement stop and protect your intellectual property.

📑 It also includes a Release Agreement Template to help you document a resolution with the infringer, including terms addressing removal of the infringing work, future use, and compensation for financial losses or damages caused by the infringement.

Plus, the template includes a step by step Copyright Application Guide to help you apply for federal copyright registration and strengthen the protection available for your creative work.

Get your Cease and Desist Letter Template at csuitecontracts.com or using the 🔗 in my bio!

08/07/2026

That probably sounds strange coming from a trademark attorney, but it is true.

In my experience, the number of applications matters much less than whether you are protecting the right things.

I think many business owners assume trademark strategy is simply a matter of filing as many applications as possible. In reality, a good trademark strategy is really an exercise in deciding what matters, what can wait, and where the business is headed next.

Before I recommend a filing strategy, I want to understand the business itself.
💭 What name do customers actually use when they talk about the business?
💭 Where does most of the revenue come from, and what name or mark is associated with it?
💭 If the business had to rebrand tomorrow, what would be the most painful thing to lose?
💭 What part of the brand would the owner never want a competitor to use?
💭 Is the business planning to expand into new products, services, or markets in the next few years?
💭 Is this a business you plan to build for the next decade, or are you still figuring out what you want it to become?

For some businesses, the answer is obvious. For others, it is not as obvious. Some businesses are built entirely around the company name. Others derive most of their value from a particular product, service, podcast, course, or even a personality.

Every business answers those questions differently, which means the right strategy looks different every time. Sometimes that means filing one application. Sometimes it means filing several applications in a particular order. Sometimes it means waiting.

The goal is not to blindly trademark everything. The goal is to understand what matters most, where the business is headed, and what should be protected first.

Ready to discuss your trademark strategy? Schedule a consultation using the 🔗 in my bio or at denvertrademarklaw.com!

08/03/2026

Please help me congratulate on the registration of the Safe To Show Up® trademark! 🥳🥂🍾

Safe To Show Up® is officially federally registered with the United States Patent and Trademark Office.

Founded by Emily Jacobson, Safe To Show Up® is a 12 week, 1:1 coaching experience for the female founder who is done hiding but still feels terrified of the spotlight. This work is for the entrepreneur who has something worth saying and still freezes before hitting post, before saying yes to the podcast, before pitching her offer in person. Emily helps her clients understand that this fear is not a confidence problem. It is a nervous system response, and it can be worked with.

Through Safe To Show Up®, Emily guides her clients through the nervous system patterns, survival strategies, and shame cycles that keep them silent, so they can show up fully without shocking their system or abandoning themselves to be confident. Her clients leave this work able to share their voice, their value, and their vision on their own terms.

For coaches, educators, and service providers, a program name often becomes one of the most valuable parts of their business. It is the name clients recommend to friends, share on social media, mention in podcasts, and associate with a specific transformation and experience. Over time, that reputation becomes an important business asset, and a federally registered trademark helps ensure Emily has the exclusive right to use Safe To Show Up® nationwide in connection with those services.

®️👏🏼✨

Emily, thank you for trusting me and Williams Law with your brand. Getting to protect work this personal and this intentional is always meaningful. Congratulations! 🥳

Williams Law

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