LMA Southwest Region

LMA Southwest Region The Legal Marketing Association Southwest Region (LMASW). 📍Local Groups in Austin, Dallas, Denver, Houston, South Louisiana, Phoenix + Virtual.

The Legal Marketing Association (LMA) is a not-for-profit organization dedicated to serving the needs and maintaining the professional standards of the men and women involved in marketing, business development, client service and communications within the legal profession. LMA strives to provide to its members vital and timely information on a wide variety of legal marketing and business developme

nt issues. The LMA Southwest Region (LMASW) is made up of all or part of four previous Chapters: part of the original Southwest Chapter, the Rocky Mountain Chapter, the Texas Chapter and part of the Southeast Chapter. The Southwest Region provides continuing education and professional development to its members as well as forums to share ideas and experiences among its members and others involved in legal services marketing. Our membership consists of marketing and other law firm professionals, lawyers, and vendors located in the Southwest region, comprised of seven states: Arizona, Colorado, Louisiana, New Mexico, Oklahoma, Texas, and Utah, with LMA Local groups located in Austin, Dallas, Denver, Houston, New Orleans/Baton Rouge, and Phoenix.

Registration is now open for !Join legal marketing professionals in Phoenix, Arizona, October 14–16, 2026, for the 2026...
06/18/2026

Registration is now open for !

Join legal marketing professionals in Phoenix, Arizona, October 14–16, 2026, for the 2026 LMA Tech West by Southwest Regional Conference.

This year's theme, Set the Pace: Leading the Profession Forward, is designed for professionals who are ready to lead through change, embrace innovation, and shape the future of legal marketing.

Attendees will gain practical insights through focused educational tracks in:
• Business Development and Sales
• Marketing and Communications
• Technology to Support Growth

Plus, pre-conference programming tailored for CMOs and entry- to mid-level legal marketing professionals.

🎟️ Early Bird registration rates are available now through July 27.

Secure your spot, take advantage of discounted pricing, and join us for three days of learning, networking, and inspiration.

Register today and start setting the pace: https://bit.ly/4oEDehh

Nominations for the 2026 LMA TWxSW Your Honor Awards are open! The LMA Southwest Region and LMA West Region are proud to...
06/17/2026

Nominations for the 2026 LMA TWxSW Your Honor Awards are open!

The LMA Southwest Region and LMA West Region are proud to recognize the law firms and legal marketing professionals making an impact across our industry.

We’re seeking standout submissions in:
✨ Business Development Campaigns
✨ Marketing & Communications Campaigns
✨ Marketing Technology Campaigns
✨ Rising Star Award
✨ Senior Leader of the Year Award

If your team launched an innovative campaign, achieved measurable results, or demonstrated exceptional leadership, we encourage you to apply. Please review the award categories and FAQs for further details and eligibility requirements.

🔗 Submit your nominations today: https://bit.ly/4vdvtkD

Great conversations start with great connections.Join for the first Coffee & Connections: LMA Houston Summer Morning N...
06/16/2026

Great conversations start with great connections.

Join for the first Coffee & Connections: LMA Houston Summer Morning Networking event on June 25. This informal, drop-in gathering is designed for legal marketers looking to connect with peers, exchange ideas, and build relationships before the workday begins.

Whether you stay for a quick coffee, bring your laptop for a co-working morning, or simply stop by to say hello, all Houston legal marketers are welcome.

No RSVP required. Just good coffee and great conversation.

📍 Corner Bakery Cafe, 1000 Main St., Houston, Texas 77002
🗓️ June 25 | 8:30 - 10 a.m. CT

➡️ Learn more: https://bit.ly/4eCFrpR

Step away from your desk and tap into your creative side.Join on June 24 for the Summer Social at Painting with a Twis...
06/15/2026

Step away from your desk and tap into your creative side.

Join on June 24 for the Summer Social at Painting with a Twist – LoDo. Enjoy an instructor-led painting experience while connecting with fellow legal marketing professionals in a fun and relaxed setting.

Drinks and light snacks will be provided, and you'll have plenty of opportunities to expand your network and spend time with the LMA community.

Space is limited, so reserve your spot today.

➡️ Register here: https://bit.ly/4xiZXmJ

The rules of online visibility are changing.Join for the first session of the Virtual Summer Boot Camp Series and expl...
06/12/2026

The rules of online visibility are changing.

Join for the first session of the Virtual Summer Boot Camp Series and explore how AI is transforming the way clients discover and evaluate legal services.

Key takeaways include:
▪️ How AI is changing search behavior and online visibility
▪️ Strategies to integrate PR, content, and digital marketing efforts
▪️ Best practices for creating AI-friendly content
▪️ Practical insights into generative engine optimization (GEO)

➡️ Register today: https://bit.ly/4vMUSBN

Speakers:
• Lisa Murray, President, Trevi Communications
• Meghann Kinnard, Vice President & Head of Marketing Services, Trevi Communications
• Keith Edwards, President & Chief Business Development Officer, Good2bSocial
• Zach Laroche, Director of Strategic Growth & SEO/AIO, Good2bSocial

You don’t need a massive budget to create impactful social media content.Join for an interactive session with Stefanie...
06/11/2026

You don’t need a massive budget to create impactful social media content.

Join for an interactive session with Stefanie Marrone focused on low-cost and free MarTech tools that can elevate your social media strategy.

Through real-world examples you’ll learn:
▪ How to create compelling social media visuals efficiently and affordably
▪ Tips for using Canva and other tools to simplify graphic design
▪ Ways to build more engaging digital campaigns
▪ Strategies to strengthen your firm’s online presence and visual identity
▪ Creative approaches to digital storytelling and brand visibility

➡️ Register here: https://bit.ly/4ootiYP

Strong legal marketing is often built through adaptability, collaboration, and meaningful relationships.This month, we’r...
06/11/2026

Strong legal marketing is often built through adaptability, collaboration, and meaningful relationships.

This month, we’re spotlighting Rainatu Conteh, LMA Houston Local Group Chair and Regional Marketing Manager at Holland & Knight LLP. Passionate about business development and relationship-building, Rainatu shares insights on leadership, productivity, and embracing adaptability throughout her career.

From supporting attorney growth to leading with confidence and collaboration, Rainatu brings a thoughtful and energetic perspective to the profession.

Get to know Rainatu and learn more about her experience: https://bit.ly/4w1kfQv

DEADLINE ALERT: ‼️ Call for Speakers for 2026 TW x SW Conference in Phoenix, AZ Oct. 14–16 closes this Friday, May 29🏎️ ...
05/27/2026

DEADLINE ALERT: ‼️

Call for Speakers for 2026 TW x SW Conference in Phoenix, AZ Oct. 14–16 closes this Friday, May 29

🏎️ Set the Pace with LMA!

We’re looking for dynamic speakers ready to share practical insights, innovative ideas, and real-world strategies across business development, marketing and communications, and technology to support growth.

➡️ Submit your proposal: https://lnkd.in/ga5uGN_k

Chambers season is here. Are your submissions ready?Join for a virtual event on Wednesday, June 3 focused on how to ap...
05/21/2026

Chambers season is here. Are your submissions ready?

Join for a virtual event on Wednesday, June 3 focused on how to approach Chambers submissions strategically and efficiently with Pippa Greze.

This no-fluff program will cover what Chambers is really looking for, how to build a strong submission strategy, and common pitfalls to avoid.

Whether you’re new to Chambers or looking to refine your process, attendees will walk away with actionable tips they can apply immediately.

What you’ll learn:
▪ What Chambers values most in submissions
▪ Best practices for building compelling submissions
▪ Common mistakes that can weaken submissions
▪ Strategic tips to approach the season with more confidence

➡️ Register here: https://bit.ly/4uhN5eB

The Virtual Summer Boot Camp Series is back for 2026!Join us this summer for four virtual sessions designed to help le...
05/20/2026

The Virtual Summer Boot Camp Series is back for 2026!

Join us this summer for four virtual sessions designed to help legal marketers stay ahead of industry trends, sharpen practical skills, and learn from leaders across marketing, business development, technology, and communications.

This year’s sessions include:

▪ AI and the New Visibility Playbook: Effective Strategies for Working with Attorneys at All Levels and Styles
Speakers: Lisa Murray, Meghann Kinnard, Keith Edwards, and Zach Laroche

▪ CRM Use and Implementation Within Law Firms: What’s Working and What’s Not Working
Speakers: Jaclyn Braga, Jonathan Gavenda, and Paris Lou

▪ Measuring and Communicating Marketing ROI: Practical Takeaways You Can Start Now
Speakers: Elise Holtzman and Adam Severson

▪ Standing Out: Presence. Perception. Influence.
Speakers: Toni Wells, Diana Lauritson, and Willie Sleight

Attendees can register for the full series at a discounted package rate and receive access to all session recordings.

Package pricing:
🔹 Members: $90
🔹 Nonmembers: $150

➡️ Learn more and register: https://bit.ly/49zqUs6

Address

330 N. Wabash Avenue , Suite 2000
Chicago, IL
60611

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 5pm

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