Briskin, Cross & Sanford, LLC

Briskin, Cross & Sanford, LLC Briskin, Cross & Sanford, LLC is the business and technology law firm in north metro Atlanta. Business. Technology. Community.

We hear this question more often than people think.A business creates a logo, launches a website, builds content, or dev...
06/08/2026

We hear this question more often than people think.

A business creates a logo, launches a website, builds content, or develops a brand and assumes everything falls under the same type of protection.

But different things are designed to protect different parts of the business.

Generally speaking:
• Trademarks help protect brand identifiers like names, logos, and slogans
• Copyrights help protect original content and creative work

The confusion usually isn't around the definitions. It comes from understanding where one ends and the other begins.

Knowing the difference can help avoid assumptions that leave important pieces unprotected.

Learn more about our intellectual property services on our website: https://www.briskinlaw.com/

Most business owners aren't calling a lawyer because they woke up expecting to.Usually it's after a contract issue, a di...
06/05/2026

Most business owners aren't calling a lawyer because they woke up expecting to.

Usually it's after a contract issue, a difficult conversation, a payment problem, or a situation that suddenly became more complicated than it looked at first.

The challenge is that by the time those situations become urgent, certain opportunities or options may already be harder to preserve.

This isn't about bringing in legal support for every decision. It's about recognizing the moments where a conversation earlier in the process could help create more room to move.

Learn more about our business litigation and advisory services on our website: https://www.briskinlaw.com/

A little friendly competition never hurts. ⛳️🏌️We had a great time getting the team together at Topgolf this week for an...
06/05/2026

A little friendly competition never hurts. ⛳️🏌️

We had a great time getting the team together at Topgolf this week for an evening of laughs, good company, and a little team-building outside the office.

Congratulations to Steve Reising for taking home the high score this year! 👏

Filed a business dispute and wondering what happens next?A few things business owners are often surprised by:• The proce...
06/03/2026

Filed a business dispute and wondering what happens next?

A few things business owners are often surprised by:

• The process doesn't always move quickly and timelines can vary

• Documentation usually becomes important - contracts, emails, records, and communication often play a larger role than expected

• Not every dispute ends up in court. Mediation and negotiated resolutions are common paths

• Early decisions can influence future options throughout the process

Understanding the process can make the situation feel more manageable and help businesses prepare for next steps.

Learn more about Briskin's mediation and arbitration services on our website: https://www.briskinlaw.com/

Have you ever had a business issue start with “this should be an easy fix”?Many disputes don’t begin with a major disagr...
06/01/2026

Have you ever had a business issue start with “this should be an easy fix”?

Many disputes don’t begin with a major disagreement. They usually start with smaller issues that build over time. Some common examples being:

• Payment terms that change or become unclear
• Different expectations around responsibilities
• Contract language interpreted in different ways
• Business decisions that shift the original agreement

What makes these issues difficult is that they rarely stay isolated. Contracts, communication, operations, and timing often start overlapping, making things more complicated than expected.

Understanding where things stand sooner rather than later can help businesses make informed decisions about next steps.

Learn more about our business litigation services on our website: https://www.briskinlaw.com/

We really appreciate clients who come back to work with us again.In this case, the client worked with Michael Penn in 20...
05/29/2026

We really appreciate clients who come back to work with us again.

In this case, the client worked with Michael Penn in 2022 to recover a partial payment - and reached out again more recently when a similar situation came up.

Both times, they were able to recover what was owed along with legal fees, and valued having consistent communication throughout the process.

We’re grateful for the continued trust and the recommendation.

Join our growing team!Briskin, Cross & Sanford is currently seeking a Business Transaction Associate Attorney with appro...
05/28/2026

Join our growing team!

Briskin, Cross & Sanford is currently seeking a Business Transaction Associate Attorney with approximately 4–6 years of experience to join our team.

We’re looking for someone who is eager to grow professionally, work closely with clients, and contribute to a collaborative, high-performing environment focused on long-term success.

Our ideal candidate will have:
• Meaningful experience in business and transactional law
• Strong communication and client relationship skills
• A growth-oriented mindset and team-first approach
• Alignment with our values of Excellence, Accountability, Teamwork, Growth Mindset, and Community

This opportunity offers sophisticated transactional work, competitive compensation, a hybrid schedule, and the chance to continue building a meaningful career within a supportive and respected firm.

We also know that some of the best hires come through strong relationships and referrals. If someone in your network may be a fit, we’d appreciate you sharing this opportunity.

To apply, please visit our LinkedIn job posting or connect directly with our team. Apply here: https://bit.ly/4v7qD8e

No two businesses come to us with the same situation.One day it’s helping structure a new company, the next it’s navigat...
05/27/2026

No two businesses come to us with the same situation.

One day it’s helping structure a new company, the next it’s navigating a dispute, reviewing a real estate deal, or working through an employment question. Sometimes it’s all of it at once.

That’s the nature of running a business - things don’t stay in one lane for long.

What stays consistent on our end is the time, attention, and care that goes into each conversation, no matter what’s on the table.

We’re proud to work alongside so many businesses across Georgia doing the same in their own industries.

You can learn more about how we support businesses across different areas on our website: https://www.briskinlaw.com/

Today, we’re taking a moment to reflect and remember the men and women who gave their lives in service to our country. 🇺...
05/25/2026

Today, we’re taking a moment to reflect and remember the men and women who gave their lives in service to our country. 🇺🇸

As we spend time with family, friends, and our communities today, we’re reminded of the sacrifice and dedication behind the freedoms we experience every day.

Wishing everyone a meaningful Memorial Day as we honor and remember those who served.

Today marks 31 years since Alan Briskin founded what would become Briskin, Cross & Sanford.What began with a vision to b...
05/22/2026

Today marks 31 years since Alan Briskin founded what would become Briskin, Cross & Sanford.

What began with a vision to build a business-focused practice has grown into a firm that continues to support companies, entrepreneurs, and business leaders through growth, change, and important decisions.

Alan has always recognized that being a trusted advisor goes beyond providing legal guidance. Building relationships, creating long-term partnerships, and helping clients navigate challenges have remained an important part of that foundation.

We’re grateful for his leadership that helped shape BCS and for the partners, team members, clients, and community who continue to be part of the journey today.

Celebrating 31 years and everyone who helped build it along the way. 👏

Address

33 South Main Street, Suite 300
Alpharetta, GA
30009

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+17704101555

Website

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