23/04/2026
Rightmove Rental Trends Tracker – North West / Outside London (Q1 2026)
Property Market Hub – Market Insight
According to Rightmove data, the rental market outside London, including the North West, has stabilised at the start of 2026, reflecting a more balanced environment between supply and demand
• Average rent: £1,370 pcm (0.0% quarterly growth)
• Annual growth: +1.6% (lowest since 2018)
• Supply: +3% year-on-year
• Tenant demand: 8 enquiries per property, down from 11 last year and 29 at the post-pandemic peak
• Price reductions: 26% of listings reduced
The market is transitioning away from rapid growth, with affordability limits and increased stock reducing upward pressure on rents.
Demand is rebalancing, giving tenants more choice and increasing price sensitivity
Property Market Hub – Lettings Advisory
With the Renters’ Rights Act 2025, effective from 1 May 2026, the sector is moving into a more regulated environment with stricter compliance requirements and the potential for significant financial penalties for non-compliance
Letting a property now requires a compliant and market-led approach
A professional agent supports accurate pricing, stronger tenant selection, and reduced void periods, with strong marketing exposure via Rightmove remaining critical
Core value delivered
• correct pricing to secure tenants faster
• reduced void risk through proactive marketing
• full legal compliance aligned with upcoming legislation
• tenant referencing and rent collection management
In a more balanced and regulated market, professional management supports consistent returns, reduced risk, and full compliance alignment