David Chung

David Chung Lawyer Talking About Business and Tech | Founding Director at Creo Legal | General Counsel at AI Legal Assistant No time charging, ever.

Startups and growing businesses are my bread and butter. I've launched startups and run businesses of my own (I co-founded a health-tech startup in 2016). Most business lawyers have never run a business of any kind. I understand what it takes to launch, run, scale, and exit a business successfully, delivering practical, targeted legal advice as and when it's needed. I view myself as an entrepreneu

r first, and a lawyer second. Being agile and adaptable is critical to success, and I use this approach to deliver legal services to my fast-moving, competitive clients. Cost certainty is important for every business, which is why I only work on a fixed-fee basis. I only charge for real outcomes achieved. My areas of focus are: Startups, Blockchain & Cryptocurrencies, Intellectual Property, Business Structuring & Asset Protection, Franchising, Business Sales & Purchases, Finance & Securitisation, and Corporate Governance. I can be contacted at any time (including on weekends) at [email protected] or on +61 414 700 599. Alternatively, book a call with me now at https://calendly.com/david-creolegal.

04/03/2026

Get a free trial of AI Legal Assistant now (no card required): https://app.legalassistant.au/free-trial/

For law firms with 5 or more lawyers, DM me to get a bespoke pilot trial for your whole firm (at no cost).

04/10/2025
04/10/2025
13/07/2024
13/07/2024

🔍 Understanding AFS Licensee Obligations 🔍

As an Australian financial services (AFS) licensee, it's crucial to be aware of your obligations to provide efficient, honest, and fair financial services. Here's a quick overview of what you need to know:

1️⃣ Compliance with AFS License Conditions: Ensure you comply with the conditions of your AFS licence and the Corporations Act 2001. Class or individual relief may be available for some obligations.

2️⃣ Notification of Reportable Situations: From 1 October 2021, notify ASIC of all reportable situations via the ASIC Regulatory Portal.

3️⃣ Professional Standards for Financial Advisers: Ensure your financial advisers comply with the professional standards introduced on 1 January 2019. Notify ASIC of compliance or non-compliance.

4️⃣ General Obligations: AFS licensees have various obligations, including conduct and disclosure, training and competence of financial advisers, and compliance with financial services laws.

5️⃣ Financial Obligations: AFS licensees must meet specific financial obligations, including enhanced requirements for certain licensees.

6️⃣ Risk Management Systems: Have adequate risk management systems in place to meet your obligations.

7️⃣ External Dispute Resolution (EDR): Ensure compliance with the Australian Financial Complaints Authority (AFCA) as the single dispute resolution scheme for financial services.

8️⃣ Changes to Notify ASIC: Notify ASIC of any changes to your AFS licence, including changes to responsible managers, financial advisers, auditors, and more.

For more detailed information, refer to ASIC's regulatory guides and stay informed to meet your obligations as an AFS licensee.

ℹ️ Disclaimer: This post is for informational purposes only and does not constitute legal advice. For specific legal advice, please consult with a qualified professional.

13/07/2024

Celebrity Crypto Tokens and SEC Attention 🚨

Creo Legal founding director, , was cited in a recent article discussing the risks celebrities face when promoting memecoins. As David points out, “Nothing gets the SEC to act faster than shilling a memecoin.”

Celebrities who have launched and promoted crypto tokens recently could be attracting significant legal risks, including actions from the SEC and potential class-action lawsuits.

Check out the full article to understand the implications: https://cointelegraph.com/news/celebrity-crypto-tokens-absolutely-catch-sec-attention-say-lawyers

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https://legalassistant.au/, https://creolegal.au/

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About me

David is the Founding Director of Creo Legal, a “New Law” Australian law firm bringing a fresh approach to legal services, focussing on startups, blockchain, cryptocurrencies and technology businesses. He has considerable corporate and commercial experience, having managed a number of high-value mergers and acquisitions involving ASX listed companies and government bodies.

David co-founded his own health-tech startup in 2016, and brings a unique, entrepreneurial perspective to navigating uncharted legal territory for innovative and disruptive technologies. David has been following the crypto space since 2010, and now advises a number of blockchain projects working towards Initial Coin Offerings in mid- to late-2019.