Áine Image & Communications

Áine Image & Communications Áine Image & Communications specialises in Personal Branding. I help you tell your story.

The Business Post commissioned me to write an article on making the stretch from Senior Management to Director Level. He...
02/06/2026

The Business Post commissioned me to write an article on making the stretch from Senior Management to Director Level.

Here I cover:
• Becoming viewed as a leader with a Directors’ Mindset
• Importance of visibility for progression to leadership roles
• Increasing in person visibility to key decision makers
• Building a strong internal network to increase leadership opportunities
• Leveraging LinkedIn to amplify your achievements and presence internally

Jumping from Senior Management to Director Level is an area I work with clients on across global businesses where they want to make the stretch yet their hard work is not recognised as being enough to make the leap. I support them to become viewed as a potential Senior Leadership Team member and to be at their absolute best when they get to interview stage.

Thank you Peter O’Dwyer & for commissioning this piece and placing a focus on this area of career growth.

An evening of sharing stories on how to balance ambition while living abroad in the Embassy of Ireland Great Britain wit...
16/04/2026

An evening of sharing stories on how to balance ambition while living abroad in the Embassy of Ireland Great Britain with Irish Ambassador Martin Fraser and Chartered Accountant Ireland London Society, Digital Irish, London Irish Business Society, London Irish Lawyers Association and the Women’s Irish Network UK.

David Hardstaff of BCL Solicitors moderated a thoughtful conversation under the theme ’Without a Village’ How to survive, thrive and juggle it all, away from home. The panel spoke about how to navigate the balance of following ambitions in London and personal life when you don’t have the same support structures you may have at home.

Yvonne Maher Chief Growth Officer EMEA of Cognito & Chairperson of Women's Irish Network UK gave a brilliant analogy for balancing professional life while living away “if you have five pots on a stove top you don’t have them all boiling at once.” It’s possible to have it all just not at the same time.

Martina Redmond CFO of Terlos brought home the fact that you can build community and connect with people when living away by meeting and making time to attend events even when life feels more pressured “you can find the energy if you want to meet and be part of a community.”

While Kenneth O’Connor Co-Founder of ROA Talent made the point that fostering relationships is vital to career growth home and abroad “as time passes and people grow they gain the positions of influence in business.”

Thank you to Ambassador Fraser and his wife Deirdre as well as Aideen Cusack and the Team for welcoming us so warmly and for such kind hospitality.

Some issues for High Performing Senior Leaders are the same the world over. Listening to clients in London this week, wh...
15/04/2026

Some issues for High Performing Senior Leaders are the same the world over. Listening to clients in London this week, while everyone has a multitude of differing needs and similar issues are very nuanced in each case, there are clear threads running through them.

One area of focus that continually comes up with Senior Leadership Teams is having an influential boardroom presence and instilling confidence in stakeholders. This is critical to their roles. I work with clients to ensure the ultimate aim of delivering so they are heard and bringing as many people as possible along with them is achieved. We do this by getting to the core of their key messages and simplifying them. Clear messaging and consistency wins every time 🙌

Once you are hitting your KPIs the key differentiator to your career progression is how visible you are in your role.Yes...
24/03/2026

Once you are hitting your KPIs the key differentiator to your career progression is how visible you are in your role.

Yesterday I delivered a Personal Brand Masterclass to ATU’s Bachelor of Business in Marketing & Sales Graduate Class. Having an opportunity to give them practical knowledge which will impact how they communicate the value they deliver is a privilege.

Through ‘Start Strong: Build a Personal Brand for Career Success’ we covered:

⭐️ Your Personal Brand & The Value it Holds
⭐️ Your Personal Brand Online - How to establish your Personal Brand and be authentically visible on LinkedIn
⭐️ Building your true In Person Personal Brand
⭐️ Being an Outstanding Team Member people want to work with
⭐️ Communicating Clearly to have an Impact in your Workplace
⭐️ Having productive Online Meetings
⭐️ Communicating with impact over Email / Slack
⭐️ Enhancing your Professional Presence through your Body Language
⭐️ Your Professional Style - how to show up for interviews & the professional environment
⭐️ Grooming for the Professional Environment

Thank you Lorna Moynihan for inviting me to present. It was energising to work with an ambitious group as they embark on their careers. I wish them every success as they move forward into the professional world.

✨Happy International Women’s Day✨To every brilliant woman I know. To the women who support, who teach, who give advice, ...
08/03/2026

✨Happy International Women’s Day✨
To every brilliant woman I know.
To the women who support, who teach, who give advice, who listen, who offer help, who uplift, who share, who are their true selves.
I don’t know how I would navigate life without you brilliant people. We are so lucky to have each other. Thank you.

The most apt piece of art I can think of today. Matriline 2 2016 by Irish Artist Mary A. Kelly. Matriline 2 is a celebration of female representation.
Kathleen Lynn, born in Mayo was a pioneering paediatrician who was active in the suffragette movement and a staunch Republican involved in the 1916 Easter Rising as Captain and Chief Medical Officer in James Connolly’s Irish Citizen Army.
Many of the 100 images she becomes through are of friends and family close to the artist. The drawings are representative portraits of women involved in the 1916 Rising.

The importance of being who you truly are in person and online 💫Over the past months I have taken on work with a number ...
26/02/2026

The importance of being who you truly are in person and online 💫
Over the past months I have taken on work with a number of new London based clients. Yet again I see in action that your Personal Brand has the ability to travel before you do.

We connected through natural business relationships I have built up throughout the years. I first met all of my current London based clients online. Their initial impressions of me were what they heard of me through our mutual connections. Their next impressions were saw of me on my website and LinkedIn Profile before we met online and then in person. The importance of having an online personal brand which reflects your natural true self remains vital for building trust in business. Once they met me they could easily join the dots with how I communicate online. This is one of the most crucial parts of Personal Branding - what people encounter of you in person is aligned with what they encounter of you online.

I am always grateful for the trust clients place in me when we work together. Communicating the value they deliver clearly to key decision makers & stakeholders is always our ultimate goal.

18/02/2026

LinkedIn: Quality over Quantity👌
Elevating your Personal Brand through quality connections

23/11/2025

Lovely to hear Georgie Crawford mention guidance I give in my Personal Brand Masterclasses on her Soul Sisters Podcast co-presented with Claire Solan.
Tuning in as usual I got a great surprise while prepping for a four year old’s Birthday Party! 🎈🥳

To help you progress in your career and business I recommend getting and giving feedback from two people above you and two people working below you. Have 2/3 key questions ready for them and reciprocate with the very same. This will give you untold insights into your own performance, allow you to see if you are giving what others need from you in your role and build advocates for you in rooms are you are not in 🙌

It was a pleasure to have you MC and introduce me at the An Garda Síochána Women’s Network National Event .crawford
Congratulations on deservedly winning the VIP Publishing Eir Power of Women Wellness Award 🌟 Through what you have created with The Good Glow to help people take control of their health and personal change is vital for a full life. Love seeing people recognised for brilliant work✨

.ie .magazine .ireland

06/11/2025

There is incredible power in women coming together and giving each other tools to uplift ourselves. I felt this in action all day yesterday as I spoke and listened to the brilliant women at An Garda Síochána Women’s Network National Event telling their stories and sharing lessons learned in their professional & personal lives.

I delivered my Masterclass ‘Empowering you to become more Visible through your Personal Brand’ to over 400 attendees. We covered:
⭐️ Elevating your In Person Personal Brand to progress your career
⭐️ How to become more visible In Person
⭐️ Building your Elevator Pitch
⭐️ Networking Authentically
⭐️ Delivering in Interviews
⭐️ Enhancing your Personal Brand Online

Some of my key takeaways:
of
Let go of the reigns and allow people to do what they do best.
Building resilience in our business and personal lives comes through practice and growth.
crawford of .ie
Spoke about her burnt potato analogy. As women we would normally give ourselves the burnt potato and everyone else the well cooked one. How can we expect to function fully as ourselves if we are always eating the burnt potato?

Aoife Dunican of
Consider the Q System - When you have similar items in your wardrobe why would you choose no. 13 or 14? There is no value in holding on to so many of the same thing in your wardrobe.

of
When life is difficult combine movement therapy along with talk therapy to help you feel a little better every day.

Laura Dowling of
Sharing knowledge and being open is how women become more comfortable and knowledgable about their bodies for their health and overall wellbeing. This is absolutely essential.

Thank you to Assistant Garda Commissioner Angela Willis and Garda Jessica Maguire for having me as part of your outstanding event.

Delivering ‘Your Personal Brand: Engaging & Influential Leadership’ to the Senior Leadership Team. One of the most rew...
23/10/2025

Delivering ‘Your Personal Brand: Engaging & Influential Leadership’ to the Senior Leadership Team.

One of the most rewarding aspects of what I do is supporting Senior Leaders to make themselves and their brilliant work more visible. In turn they encourage their team members to do the same. The positive impact of this is felt throughout their businesses & careers⚡️

Through my Personal Brand Masterclass we covered:
⭐️ Your Personal Brand & The Value it Holds
⭐️ Your Personal Brand Online - How to optimise your visibility on LinkedIn
⭐️ Becoming more visible in your role internally & externally
⭐️ The most effective approaches you can take to have your value realised by Key Decision Makers
⭐️ How to become an MVP - Your Personal Brand In Person
⭐️ Increasing your Influence & Confidence as a Leader
⭐️ Enhancing your Presence
⭐️ Communicating Clearly to have an Impact in your Workplace
⭐️ Presenting with Confidence

The energy and joy team members give each other when they take time together to focus on themselves is incredibly uplifting ✨

Thank you Colm MacCarvill Squarespace Site Lead for Ireland & Assistant General Counsel for having me present to some of your Senior Leadership Team. It was an energising experience from start to finish.

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